Please note that our BetterUp for Individuals coaching offering is currently winding down and is no longer able to accept new or returning members or offer additional coaching through this program.
BetterUp for Individuals is currently offered on a monthly subscription. The "month term" begins the date of purchase. For example, if you sign up on June 15, the month term is June 15 - July 14. The next monthly payment would be on July 15.
BetterUp Plans & Subscription Lengths
BetterUp for Individuals offers the following plans:
Plus Plan*: Includes two 30-minute coaching sessions a month with your Personal Coach, or our Specialty Coaches as well as access to our learning library, assessments, and our AI Coach.
Premium Plan*: Includes four 30-minute sessions a month with your Personal Coach, or our Specialty Coaches as well as access to our learning library, assessments, and our AI Coach.
*Please note that not all subscription plans may be available to all members.
The Specialty Coaching options included are Working Parents Coaching, Nutrition Coaching, Navigating Uncertainty Coaching, Inclusive Practices Coaching, Communication Coaching, Sleep, Navigating Grief, Supporting Others in Grief, Well-Being Habits and Career Growth.
Additionally, our AI-only coaching solution is included with all BetterUp for Individuals subscription plans. By providing on-demand, personalized coaching, our AI Coach empowers members with the tools they need to navigate challenges, improve communication, and develop critical skills in real time. For more information on our AI Coach, please see: BetterUp AI Coach
BetterUp for Individuals offers different plan options at various subscription lengths. Important: Quarterly, bi-annual, and annual plans allow the pre-purchase of multiple months of service in advance. Please note, these subscription lengths are non-refundable, and the plan type cannot be changed.
Here are the three different subscription lengths we offer:
| Monthly Subscription: Your access to BetterUp for Individuals Coaching is available on a monthly recurring subscription. Payment processes on the same date each month. |
| Quarterly Subscription: Your access to BetterUp for Individuals Coaching is available on a quarterly recurring subscription. Payment processes on the same date every three months. |
| Bi-Annual Subscription: Your access to BetterUp for Individuals Coaching is available on a bi-annual (six-month) recurring subscription. Payment processes on the same date every six months. |
Session Details
Sessions for the subscription plans are added to your account at the start of each monthly cycle.
Session Rollover: As of February 1, 2026, unused coaching sessions will no longer roll over into flex sessions. We encourage you to schedule and complete your coaching sessions within their respective monthly cycles.
Previously rolled over flex sessions will expire one year from the date added to your account if they have not been used. To view your flex session expiration dates, please see: Locating the Expiration Date of Flex Sessions
Late Cancellations: If you attempt to reschedule a session within 24 hours of its start time, it can only be canceled, not rescheduled. Sessions canceled with less than 24 hours notice will result in the loss of that session.
Missed Sessions: If you, as a member, miss a session with your Coach without proper cancellation or rescheduling, this will result in the loss of that session.
Updating Your Subscription Plan
As of February 1, 2026, subscription plan changes are no longer available. Please see below for details on subscription plan changes that occurred before February 1, 2026.
Upgrading details:
Your sessions will not be canceled if you have upgraded to a plan with the same session length (i.e. 30-minute sessions)
If you upgraded to a plan with 45-minute sessions then all future sessions have been canceled; we encourage you to schedule your new sessions as soon as possible.
Downgrading details:
- If you've downgraded, we will cancel any sessions in subsequent billing cycles that exceed the maximum allowed by your new plan.
- You will not receive a refund for any unused sessions and we ask that you complete the sessions in your current cycle.
If you've downgraded from a plan with 45-minute sessions to a plan with 30-minute sessions then all future sessions will be canceled; we encourage you to schedule your new sessions as soon as possible
Existing Flex Sessions:
- When you upgrade, if you have scheduled future sessions with Flex Sessions we swap those appointments out with the additional “monthly” appointments that are added to your plan. The Flex Sessions are then added back to your account.
- When you downgrade, if you have scheduled future sessions with Flex Sessions, we do not cancel the sessions that have been booked with credits, even if you are over your monthly limit.
Important: Quarterly, bi-annual, and annual plans allow the pre-purchase of multiple months of service in advance. Please note, these subscription lengths are non-refundable and the plan type cannot be changed.
Pausing Your Monthly Subscription
As of February 1, 2026, subscription plans can no longer be paused. Please see below for details on subscription plan pauses that went into effect before February 1, 2026.
If you elected to pause your plan before February 1, 2026, your payment will not be processed for the billing dates selected. Subscriptions will be paused for your choice of 30 days, 60 days, or 90 days. The pause will go into effect at the end of your month of service and prior to payment on your next billing date. To resume your subscription before the pause end date please reach out to Support.
Once the time period has been implemented for a pause, extensions and adjustments can not be made to the pause duration.
The subscription will resume after the selected pause period ends and payment for your plan will be processed. Please note that pausing your subscription will prevent access to messaging, scheduling, and holding sessions with your coach. Any previously scheduled sessions during the pause will be canceled. You will still continue to have access to your AI Coach during the pause period.
Example scenario: Your billing date is the 5th of each month and you select a 30-day pause on your subscription on December 28. On January 5th, the 30-day pause will begin, no payment will be processed & access to messaging or scheduling with your coach will no longer be available. On February 5th, the subscription will resume and payment for your plan will be processed.
Canceling Your Subscription
You may cancel at any time through the Subscription page within the Settings of your account. Cancellation is for the next monthly payment and is not retroactive. For example; if your payment date is July 15 and you cancel the account on August 2, the account will automatically cancel after August 14 and a new payment will not be processed for the next month of service.
Refunds are not available for unused sessions, time, or services. If you cancel after your renewal subscription payment is processed, you may finish the month of service utilizing the available coaching sessions and curated content that matches your profile. Any remaining unused flex sessions will expire on the listed date in your account.
If you would like to cancel, please follow the steps below:
- Navigate to your BetterUp account on a web browser
- Click on your avatar on the top right corner of the page and click Account
- Click Subscription
- Click Cancel
- Proceed to Cancelation
To cancel via the BetterUp Mobile App, please see this article for instructions. Please note that canceling via the mobile app is currently only available on iOS devices. If you're using an Android device, please follow the steps above to cancel via web browser.
Upon cancellation, the system will ensure your next renewal subscription payment is not processed. You will maintain access to your account and remaining coaching sessions for the duration of the billing cycle. All future monthly scheduled sessions beyond the cancelation date will be canceled. Any remaining unused flex sessions will expire on the listed date in your account.
Please note that we cannot guarantee the same Coach will be available if you choose to return to BetterUp coaching in the future.
Removing Your Upcoming Subscription Cancellation
If you've decided to cancel your subscription, but have now changed your mind and want to remove your upcoming cancellation, no problem! You can continue with your BetterUp for Individuals subscription by following the steps below:
- Navigate to your BetterUp account on a web browser
- Click on your avatar on the top right corner of the page and click Account
- Click Subscription
- Click Keep My Subscription >
- Click Confirm
- After you click Confirm, your subscription will then be renewed as originally scheduled